While palliative care is an important part of medical care for many patients and providers, marketing messaging for these services must be carefully crafted. Given the rampant misconceptions about palliative care, education is an essential component of a marketing strategy, including for patients and families, referral partners and payers. A key point is to distinguish […]
With increasing need for programs that aid caregivers, RUSH University Medical Center’s Caring for Caregivers (C4C) program assists families and friends who care for adults 60-years and older in their homes. C4C is part of a nationwide effort to support the more than 55 million Americans (about 21% of the U.S. population) who provide care […]
Given the crucial role that families play, their well-being is central to palliative care, and providers need to assist these caregivers by developing sustainable models of support for them. In the United States, more than 40 million adults provide palliative care for family members. They often find themselves stretched thin as they try to balance […]
A collaboration between a Dignity Health hospital and Sierra Community Palliative Care promises to be a winning combination with far-reaching results for the larger community. In early 2024 Dignity Health Sierra Nevada Memorial awarded Hospice of the Foothills in Nevada County, California, a generous $94,000 grant for its subsidiary Sierra Community Palliative Care. Sierra provides […]
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