Newly appointed Affinity Hospice CEO Chris Smith wants to build the company as a national player, extending beyond its current regional footprint. Affinity Hospice serves more than 1,300 patients daily through 23 locations across Georgia, Alabama, Virginia, South Carolina and Arkansas. Now, Smith seeks to build density in this current service region before branching out […]
A handful of hospices have recently announced changes to their c-suite executive teams. The Denver Hospices Names New President Ben Marcantonio recently became the new president of The Denver Hospice and Colorado Visiting Nurse Association (CVNA). Marcantonio previously served as chief integration officer at the National Alliance for Home Care (the Alliance). Prior to that, […]
Affinity Hospice, headquartered in Birmingham, Ala., has opened a new location in its home state. Staff at the facility are making smooth transitions into hospice care a priority for their first year in operation. The new office is located at the Hillside Office Plaza, a growing medical community space in Alabaster, Ala. Through the location, […]
Florida-based Continuum Care of Sarasota has opened its doors and is working to build up its referral network. Meanwhile, the provider’s parent company, Continuum Care Health, has received two additional certificates of need to begin offering services in other Florida counties. Continuum Care Health was established in California and grew its operations to reach nine […]
Collaboration with referral partners and community outreach have proven essential to hospice marketing efforts. As demand for hospice care grows, hospice providers in an increasingly competitive marketplace are working to bring a larger share of those patients under their wings. In addition to traditional methods such as territory management and improving call volume, many are […]
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